The Redcliffe-based Dolphins have been announced as the NRL's newest franchise |
But it sounds like the club for marketing reasons want to drop the "Redcliffe" but keep the "Dolphins" in order to appeal to a larger Queensland audience.
I thought why restrict yourself to just a Queensland audience in a national competition?
Deadly is used by many Aboriginal people to mean excellent, or very good |
Run this name through the marketing computer - Deadly Red Dolphins - and I think you have a name that will appeal to a lot of markets eventually.
Putting the Indigenous slang word "deadly" in front of the word "Red", which can be a homage to the red earth of the Indigenous flag and the cliffs which gave Redcliffe its name and could also be an abbreviation of the word Redcliffe, too.
Not to mention the club colours are red & white, and then there is the dolphin animal club totem/mascot in the name, as well.
With a name like the Deadly Red Dolphins it gives a lot of marketing options for merchandise, such as "The Deadly Reds"/"Red Dolphins"/"Deadly Dolphins"/"Red(cliffe) Dolphins", etc.
And since the Queensland state colour of maroon is a deep reddish brown there are plenty of merchandise opportunities there, as well.
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