" Synchromysticism:
The art of realizing meaningful coincidence in the seemingly mundane with mystical or esoteric significance."

- Jake Kotze

April 30, 2018

And You Still "Like" Facebook?!

Cambridge Analytica and Facebook
"Love it or hate it, Facebook is one of the biggest success stories of the past century.
Billions of people have profiles, and for many users it's the only source of online news or social interaction.
And Facebook collects as much information as possible on each of these users, ostensibly to better target advertising campaigns.
So, what happens when someone starts using this vast collection of data for something else?
"Online platforms, from social media apps to ecommerce sites, want you to feel safe.
If you feel secure, you engage — share posts, send emails, join groups.

For companies like Google, Snapchat, Twitter and Facebook, which make the majority of their income from advertising, more action equals more data.
All the better to understand you and sell that understanding to brands."

UPDATE: 2nd May, 2018
Just keep feeding your Facebook while you read '1984'.
What could go wrong?-)

UPDATE: 3rd May, 2018
Cambridge Analytica: Scepticism over data firm's claim it is bankrupt, shutting down

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